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"I want to start this article by sharing that this is a topic that is very near to my heart. I spent many years building a brand with my business clients. I had a catchy name and had used it in different ways for about 13 years. Unfortunately, I wasn’t wise with that name and I didn’t #trademark it or #register it in any way.

Someone who runs in similar circles as I do and who clearly had seen the name in use before trademarked it and snatched the name out from under me. While I probably could have battled this person over it, it would have cost thousands of dollars in legal fees and I am just a small business owner with a handful or two of clients.

I learned a very valuable lesson from this experience and I hope to share what I’ve learned here and keep you from making the same mistake I did.

However, if you did what I did and failed to prepare and the worst has happened, I’ll also have some advice for how you can move forward with your #business without losing momentum.

1. Protect your unique #brandname / logo

If you have a unique #brand name or #logo, protect it. It is a simple thing for someone to snatch it out from under you and claim ownership of it. Your first step should be to register the name as a trademark. You can do this through a number of services or hire an attorney...."

You can choose to register with us, I recommend you do so because we will help with all manners of searches to make sure the name isn’t already in use by someone else. We search the trademark database and search social media sites. If the name isn’t in use, then you are ready to move forward and start the trademark process.
You’ll have to fill out a ton of #paperwork and common words can’t be trademarked. For example, if the word “Biz” is part of your name, you can’t just trademark the word “Biz” as thousands of businesses use that word. However, you can probably trademark a combination of words, such as '#Biz Tipz for You'. REGISTER YOUR BUSINESS NAME/BUSINESS AND LOGO WITH US @JOHNWELLGROUP : me/2348137738903
#registeryourbusiness #cac  #corporateaffairscommission

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